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Postgraduate

Master of Business (Digital Marketing)

Master of Business (Digital Marketing) (MBIZ)

Entry requirements
Study mode
  • On-campus
  • Online
Campus
  • Springfield
  • Toowoomba
Duration
  • 2 year(s) (or part-time equivalent)
Start
  • Jan, Mar, May, Jul, Sep

Overview

  • Learn to use your digital skills to analyse, interpret and present data to inform marketing strategies and tactics.
  • Develop the know-how, the experience and the insights to be able to operate in this fast-paced industry.
  • As the focus and importance of big brands understanding the data that drives their customers increases, so too will the demand for marketers skilled in the area of understanding the data and making data-driven decisions and drive real business change.
  • Explore topics such a consumer behaviour, developing marketing strategies, using analytics to inform marketing tactics, and understanding more about marketing tools and technologies.
Thinking of studying in 2023? UniSQ will be delivering flexible new ways of teaching, with different calendar offerings, making the balance of study and life easier. Read more in our new academic calendar FAQs for the Master of Business. 

Career outcomes

  • Organisations increasingly require marketing graduates who can integrate marketing knowledge with digital analytics, to promote products or brands through digital channels such as search engines, social media, email, websites and apps.

Entry requirements

  • Completion of an approved Bachelor degree in the area of business, or equivalent
    or
  • equivalent minimum of three years professional work experience (at Skill level 1 -3).

English language requirements

You are required to satisfy the applicable English language requirements and this degree requires a minimum of IELTS 6.5 or equivalent. If you do not meet the English language requirements you may apply to study a University-approved English language program.

Recognition of prior learning or work experience

You may be eligible for recognition of prior learning if you have previously studied or have relevant work experience. This will help to reduce the number of courses that you need to study to finish your program.

Pathways

If you don't meet the entry requirements, we have pathway options available to you.

Degree structure

To complete this degree students must complete 16 units. Most courses (similar to ‘subjects’) are valued at 1 unit. To study full-time you would usually complete 4 units per semester.

Courses to be studied Units
4 x core courses  4
4 x foundation courses 4
2 x 4 discipline study units in a specialisation  8
Total 16

Refer to the UniSQ Handbook for courses to be studied and recommended enrolment patterns.

Fees and scholarships

Your actual fees may vary depending on the courses you select. We review our fees annually so these may be subject to change.

Approximate annual costs1 for your first year of study (8 units) in this degree are:

Study Mode Cost
Domestic full fee paying

You are responsible for the full cost of your course and are charged a tuition fee.

AUD 29120

1 These are indicative annual fees for 2022. 

Student services and amenities fees

You may need to pay student services and amenities (SA) fees as part of your course costs.

Loan to help you pay your fees

You may not have to pay your course (subject) fees upfront. FEE-HELP allows you to defer your fees until your income reaches a certain level. Find out if you are eligible for FEE-HELP

You may also be eligible to receive financial support from Centrelink.

Scholarships

At UniSQ, we offer a range of scholarships to support your success at university. Find a scholarship that works for you.

How to apply

Complete your online application directly to UniSQ.

Select to start your degree in one of the following intakes:

  • Trimester 1, 2023 - applications close 23 January and the Trimester 1 study period commences on 23 January, 2023.
  • Block 2, 2023 - applications close 20 March and the Block 2 study period commences on 20 March, 2023.
  • Trimester 2, 2023 - applications close 15 May and the Trimester 2 study period commences on 15 May, 2023.
  • Block 4, 2023 - applications close 10 July and the Block 4 study period commences on 10 July, 2023.
  • Trimester 3, 2023 - applications close 4 September and the Trimester 3 study period commences on 4 September, 2023.

Further information

Discover further information on applying to study at UniSQ that is relevant to you. Remember, from 2023 UniSQ will be delivering a new flexible way of teaching this degree. Read more in our new academic calendar FAQs.

Got questions?

 

Begin your study journey today with Australia's #1 university for graduate starting salary* and start the degree that’s right for you.

*Good Universities Guide, 2022

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