What does a Copywriter do?
From ads to websites to magazines, Copywriters are the artists behind the written content for a range of digital and print channels. As a Copywriter, you would have the opportunity to work with a variety of clients. Using your expert knowledge, you would ensure your writing aligns with any relevant style guides or specific brand requirements of the client. Content creators must be versatile and have the ability to adapt their writing accordingly for each job or task, whether that be the promotion of a product, education of an audience, or demonstration of expertise.
As a Copywriter, you could pursue a career in freelance copywriting or work in-house for a marketing, advertising or public relations firm, government organisation or university.
Is a career as a Copywriter right for me?
Copywriters require a high level of research and writing skills, as well as the ability to work within tight deadlines. Other important attributes of a Content Creator include:
- high level of literacy, including correct use of grammar
- an ability to communicate concisely
- aptitude for using computers
- excellent time management skills.
How to become a Copywriter
Every journey to study is individual and there are several paths to reaching your content creation goals. At UniSQ, we offer the following degrees in copywriting: