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Postgraduate

Master of Business (Digital Marketing)

Domestic students International students
Master of Business (Digital Marketing) (MBIZ)
CRICOS: 110843H
Entry requirements
View full details
Study mode
  • On-campus
  • Online
Campus
  • Springfield
  • Toowoomba
Duration
  • 2 year(s) (or part-time equivalent)
Start
  • Jan, Mar, May, Jul, Sep

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Overview

  • Learn to use your digital skills to analyse, interpret and present data to inform marketing strategies and tactics.
  • Develop the know-how, the experience and the insights to be able to operate in this fast-paced industry.
  • As the focus and importance of big brands understanding the data that drives their customers increases, so too will the demand for marketers skilled in the area of understanding the data and making data-driven decisions and drive real business change.
  • Explore topics such a consumer behaviour, developing marketing strategies, using analytics to inform marketing tactics, and understanding more about marketing tools and technologies.
Thinking of studying in 2023? UniSQ will be delivering flexible new ways of teaching, with different calendar offerings, making the balance of study and life easier. Read more in our new academic calendar FAQs for the Master of Business. 

Career outcomes

  • Organisations increasingly require marketing graduates who can integrate marketing knowledge with digital analytics, to promote products or brands through digital channels such as search engines, social media, email, websites and apps.

Entry requirements

  • Completion of an approved Bachelor degree in the area of business, or equivalent
    or
  • equivalent minimum of three years professional work experience (at Skill level 1 -3).

English language requirements

You are required to satisfy the applicable English language requirements and this degree requires a minimum of IELTS 6.5 or equivalent. If you do not meet the English language requirements you may apply to study a University-approved English language program.

Recognition of prior learning or work experience

If you have previously studied in your home country, you may be eligible for recognition of prior learning to reduce the number of courses that you need to study to finish your program.

Pathways

If you don't meet the entry requirements, we have pathway options available to you.

Degree structure

To complete this degree students must complete 16 units. Most courses (similar to ‘subjects’) are valued at 1 unit. To study full-time you would usually complete 4 units per semester.

Courses to be studied Units
4 x core courses  4
4 x foundation courses 4
2 x 4 discipline study units in a specialisation  8
Total 16

Refer to the UniSQ Handbook for courses to be studied and recommended enrolment patterns.

Other specialisations

Fees and scholarships

Your actual fees may vary depending on the courses you select. We review our fees annually so these may be subject to change.

Approximate annual costs1 for international students' first year of study (8 units) in this degree:

Study Mode Cost
External/Online

You are responsible for the full cost of your course and are charged a tuition fee.

AUD 31360
On-campus

You are responsible for the full cost of your course and are charged a tuition fee.

AUD 31360

1 These are indicative annual fees for 2023. 

Student services and amenities fees

You may need to pay student services and amenities (SA) fees as part of your course costs.

Scholarships

At UniSQ, we offer a range of scholarships to support your success at university. Find a scholarship that works for you.

How to apply

Complete your online application directly to UniSQ.

CRICOS: 110843H

Apply direct to UniSQ

The University accepts applications all year. The start dates for this degree are:

  • Trimester 1, 2023 study period commences on 23 January, 2023.
  • Block 2, 2023 study period commences on 20 March, 2023.
  • Trimester 2, 2023 study period commences on 15 May, 2023.
  • Block 4, 2023 study period commences on 10 July, 2023.
  • Trimester 3, 2023 study period commences on 4 September, 2023.

Got questions?

 

Begin your study journey today with the university rated five out of five stars for graduates starting salaries* and start the degree that’s right for you.

*Good Universities Guide, 2023

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