|School or Department :||School of Business|
|Grading basis :||Graded|
|Course fee schedule :||https://www.unisq.edu.au/current-students/administration/fees/fee-schedules|
|Version produced :||4 October 2023|
Enrolment is not permitted in CIS6001 if CIS8001 has been previously completed.
Entrepreneurship is the process of designing, launching, and running a new business venture. The entrepreneurial opportunities include developing a business plan, hiring the human resources, acquiring financial and material resources, providing leadership and being responsible for both the venture's success or failure. In a world in which the future of jobs in the workplace is varying and in which advancements in technology are taking place at a phenomenal pace, the role of the entrepreneur has become a powerful force across the world. In addition, an increasingly volatile and global environment is driving organisations from small start-ups to large enterprises to becoming more responsive and innovative to maintain and improve global competitiveness. There is therefore a vital need to be equipped with the knowledge and skills to be able to identify, analyse and realise new business opportunities that arise from these technological innovations and advancements.
This course provides you with the building blocks to think creatively, to recognise and investigate new opportunities arising from technological innovations, and to effectively employ strategies and techniques to act on these opportunities to develop a new technology venture. Through group and teamwork, and the integration of entrepreneurial theory and practice, students are given the chance to discover and exploit marketable ideas for new technology ventures or enterprises. To this end, you will be introduced to ways of setting up businesses, developing business plans, establishing teams, developing prototypes, and preparing presentations. You will also explore how to develop appropriate social media and marketing approaches to promote their products and services to their target audiences. Upon completion of the course, you will be confident in identifying and addressing the many risks and challenges that come with undertaking a technology venture.