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SCA1001 Persuasive Communication: Presenting Yourself and Your Ideas

Short Description: Persuasve Comms
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Creative Arts
Student contribution band : 2021 Grandfather Funding Cl 2
ASCED code : 109999 - Creative Arts not elsewhere cl
Grading basis : Graded


Enrolment is not permitted in SCA1001 if CMS1000 has been previously completed.

Other Requisites

This is one of four Core Courses for the following programs: Bachelor of Music, Bachelor of Visual Arts, Bachelor of Film and Screen Production, Bachelor of Theatre, Bachelor of Television and Radio Production, Bachelor of Creative Arts and Community Wellbeing, and Bachelor of Design and Interactive Technology. Other programs may also use this course as an elective or core unit.


As a foundational course, students will be introduced to successful communication at university and in their discipline. This course introduces students to foundational theory and practice of written and oral communication across a diverse range of creative and professional disciplines. This course will introduce principles of persuasive communication and the kinds of contexts that are conducive to its effective use: working with the public, being members of teams, being a leader of a team, being collaborative, communicating with empathy, negotiation skills, conflict management and confidentiality.
Through a mixture of discussion and workshops, this course is geared towards first-year students who find they frequently need to communicate their ideas to people in a variety of professional and informal contexts. Students will learn about effective communication through different media platforms and audience considerations in order to enhance critical thinking skills to improve constructive communication and employability.

Course offers

Semester Mode Campus
Semester 1, 2021 On-campus Springfield
Semester 1, 2021 On-campus Toowoomba
Semester 1, 2021 Online
Semester 3, 2021 Online
Date printed 11 February 2022