| Short Description: | Org Comm & Culture |
| Units : | 1 |
| Faculty or Section : | Faculty of Business, Education, Law and Arts |
| School or Department : | School of Humanities & Communication |
| Student contribution band : | Band 4 |
| ASCED code : | 080509 - Public Relations |
| Grading basis : | Graded |
Synopsis
Students in this course are required to use a range of public relations perspectives and knowledge to critically examine the changing nature of organisations and structuring. Through public relations paradigms including profit capital, students will analyse diverse concepts such as public interest, social good, corporate responsibility, accountability and sustainability. Students will also examine public relations processes and initiatives to assist in analysing and managing work and career issues, and challenges.
Course offers
| Semester | Mode | Campus |
|---|---|---|
| Semester 2, 2021 | Online |