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CIS5101 Digital Enterprise

Semester 2, 2021 Springfield On-campus
Short Description: Digital Enterprise
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Business
Student contribution band : Band 2
ASCED code : 020399 - Information Systems not elsewh
Grading basis : Graded


Examiner: Rohan Genrich


Co-requisite: CIS5100 or Students must be enrolled in one of the following Programs: GCBU or GDBZ or MBAD or IMBA or MPPM.
Enrolment is not permitted in CIS5101 if CIS8100 has been previously completed.

Other Requisites

Students are required to have access to a personal computer, e-mail capabilities and Internet access to UConnect. Current details of computer requirements can be found at


In a global business environment, students need to develop an understanding of the underlying technologies and the driving principles and issues that underpin increasingly networked digital enterprises. Students must have a working knowledge of the evolving online presence of organisations in terms of e-commerce technology and social media, along with their business and societal impacts in order to be competent in a knowledge based workforce. Students need to develop the knowledge of how digital enterprises are adopting innovative business models. The advancement of digital technologies has brought opportunities as well as challenges and risks that have to be managed in a business context. This course provides skills to students towards formulating coherent digital strategies that take full advantage of the opportunities that digital enterprises and e-commerce provide.


This course provides business and information technology students with the opportunity to explore a variety of business, technical, legal and ethical issues that impact digital enterprises. Students will identify and learn how to exploit the opportunities and challenges provided by e-commerce and social media in a business context; and will be able to develop practical hands-on skills related to the use of digital technologies. Students will also be able to critically analyse the complexities and significance of the digital enterprise environment. This will involve a consideration of markets, firms, consumer behaviour, social media and current and emerging technologies. Students will apply their knowledge gained in this course through practical work using enterprise content management tools, business models and research report writing.

NOTE: Learners completing this course are required to undertake research using ethical research practices.


On successful completion of this course students should be able to:

  1. Recognise and discuss the key drivers and challenges faced by digital enterprises in terms of business, technology and society issues;
  2. critically evaluate the role of innovative business models and technologies in order to transform digital enterprises;
  3. apply research and technical skills required to formulate and evaluate a coherent strategy for a digital enterprise, develop a business website prototype based on this strategy and document and critically evaluate the end-product;
  4. communicate digital enterprise concepts and strategies to both technical and non-technical audiences within a business context.


Description Weighting(%)
1. Digital enterprise concepts 10.00
2. Digital enterprise technology infrastructure 10.00
3. Digital enterprise implementation 15.00
4. Digital enterprise business strategies and societal issues 40.00
5. Emerging digital enterprise sectors 25.00

Text and Materials

ALL textbooks and materials available to be purchased can be sourced from USQ's Online Bookshop (unless otherwise stated). (

Please contact us for alternative purchase options from USQ Bookshop. (

Laudon, KC & Traver, CG 2019, e-Commerce: business, technology, society, 15th edn, Pearson Higher Education, USA.
Access to online tutorials and resources on using WordPress will be provided on the USQ Study Desk of this course.

Reference Materials

Reference materials are materials that, if accessed by students, may improve their knowledge and understanding of the material in the course and enrich their learning experience.
Chaffey, D 2019, Digital business and e-commerce management, 7th edn, Pearson Education, Harlow, UK.
Schneider, GP 2017, Electronic commerce, 12th edn, Course Technology, Boston, Massachusetts.

Student Workload Expectations

Activity Hours
Assessments 30.00
Directed Study 36.00
Private Study 99.00

Assessment Details

Description Marks out of Wtg (%) Due Date Notes
ONLINE TEST 20 10 04 Aug 2021 (see note 1)
ASSIGNMENT 1 100 20 25 Aug 2021 (see note 2)
ASSIGNMENT 2 100 30 13 Oct 2021 (see note 3)
ONLINE EXAMINATION 100 40 End S2 (see note 4)

  1. Online test contains 30 Questions based on Chapters 1, 2 and 3. You have 90 minutes to complete the 30 questions and only one attempt is allowed.
  2. Assignment 1 is preliminary report and website prototype development.
  3. Assignment 2 is final report and fully functional website development.
  4. This will be an online exam. Students will be provided further instruction regarding the exam by their course examiner via StudyDesk. The examination date will be available via UConnect when the Alternate Assessment Schedule has been released.

Important assessment information

  1. Attendance requirements:
    Online: There are no attendance requirements for this course. However, it is the students' responsibility to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

    On-campus: It is the students' responsibility to attend and participate appropriately in all activities (such as lectures, tutorials, laboratories and practical work) scheduled for them, and to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

  2. Requirements for students to complete each assessment item satisfactorily:
    To satisfactorily complete an individual assessment item a student must achieve at least 50% of the marks for that item.

  3. Penalties for late submission of required work:
    Students should refer to the Assessment Procedure (point 4.2.4)

  4. Requirements for student to be awarded a passing grade in the course:
    To be assured of receiving a passing grade a student must achieve at least 50% of the total weighted marks available for the course.

  5. Method used to combine assessment results to attain final grade:
    The final grades for students will be assigned on the basis of the aggregate of the weighted marks obtained for each of the summative assessment items in the course.

  6. Examination information:
    An Online Examination is one in which candidates may have access to any printed or written material.

  7. Examination period when Deferred/Supplementary examinations will be held:
    Deferred and Supplementary examinations will be held in accordance with the Assessment Procedure

  8. University Student Policies:
    Students should read the USQ policies: Definitions, Assessment and Student Academic Misconduct to avoid actions which might contravene University policies and practices. These policies can be found at

Assessment Notes

  1. Referencing in assignments:
    Harvard (AGPS) is the referencing system required in this course. Students should use Harvard (AGPS) style in their assignments to format details of the information sources they have cited in their work. The Harvard (AGPS) style to be used is defined by the USQ Library's referencing guide at

Date printed 8 November 2021